Eyeball Tattooing Is The New Craze Despite Warnings It Can Cause Blindness (Photos)

Eyeball tattooing is reportedly gaining traction in Australia, despite medical professionals warning it can cause blindness and cancer. At least 20 Australians have permanently inked their sclera - the white area around the iris – in the practice founded by American body modification specialist, Luna Cobra.

Despite optometrists cautioning the dangers of the practice, people are increasingly undergoing the sclera inking in a bid to stand out.

'I think it's just becoming a trend among people that just want to be super-extreme. But the worry is that they are just getting anyone to do it — or doing it themselves,' Luna Cobra told News Corp.

His practice, which was inspired from a friend photoshopping his eyes in an image, involves injecting ink directly into the eyeball, which spreads and colours the white of the eye.